booking

Reducing your ota reliance doesn’t mean turning away from these platforms entirely. Instead, it’s about strategically shifting more of your bookings

We look at common challenges at each stage of the booking funnel. Plus, we will give you actionable strategies to overcome them

When the relationship is finely tuned and tailored such that OTAs don’t become your only channel, the cost is more than compensated for by bookings

Facebook advertising basics can help your ad campaigns run more effectively and reward you with an increased ROI when you set realistic goals

Booking engine data lets you know the most popular rates and packages, which points to what your guests want and your own unique selling proposition

From reviews to revenue, the journey to enhancing direct bookings lies in effectively utilizing guest reviews and social media

The foundation of any successful email marketing campaign is a robust email list. Here’s how to build and maintain an effective list

While the fees charged by OTAs like Booking.com can take a chunk out of your bottom line, there are a few ways that you can effectively grow revenue

With the right strategies in place, hotels can effectively boost their direct bookings, enhance revenue streams and establish stronger guest relationships

To fully grasp how to improve your hotel’s online reputation and increase direct bookings, it’s crucial to understand your guests booking journey