analytics

The primary role of every revenue manager is to perform analyses, provide recommendations, develop strategies, or respond to ad-hoc requests

Revenue analytics empowers hotels to transform raw data into actionable insights that drive revenue growth and operational efficiency

Universal Analytics properties rely on cookies and independent sessions, which are becoming obsolete in today’s privacy-focused environment

Hi, welcome to another case study discussion. Today we focus on the challenges and rewards of a decision intelligence tool and it’svalue to a hotel commercial operation. To bring their […]

In order to monitor upselling performance, senior leaders need to determine which key metrics are most important

July 1, 2024 is a critical deadline for hoteliers, as all historical data stored within Universal Analytics will be permanently deleted.

Your PMS should improve guest experiences and provide a solid foundation for long-lasting relationships, leading to increased revenue and profitability

A modern PMS is not just a system for managing rooms and rates; it’s the nerve center of a hotel’s technological infrastructure

The first secret to unlocking the full potential of your PMS data is to identify your business drivers. Business drivers are the key factors that impact your hotel’s revenue and […]

By freeing up access to data across your hotel, you empower real data-driven decision making across the board and have a clear competitive advantage