More than 1.18 billion people traveled internationally last year, and Asia-Pacific cities collectively claimed almost 25% of those arrivals. This year, growth rates are expected to be 5% to 6% […]

There’s a good chance you’re killing the conversion rate of your hotel website. Right now, potential guests are bouncing off your hotel website as you read this. What good are […]

“Direct is best”; “101 ways to avoid paying OTAs”; even “How to Win The OTA War”. We’ve all seen countless taglines and blog posts of this nature. In fact, we’ve […]

Revenue Management techniques are dictated by the type of product you’re selling. What are the main characteristics of hotel rooms as a product and what makes it different from, let’s […]

Getting guests to book directly on a hotel’s website rather than through an online travel agent (OTA) is a key challenge that hoteliers are gearing up to tackle in 2018. […]

I find very little value in trying to predict the future, but there is something about the beginning of a new year that brings out the crystal balls and tea […]

It’s no secret that mobile continues to grow in influence across all industries, especially the travel space. Effective marketing has always been contingent on showing high quality and relevant content […]

“Fool me once, shame on you. Fool me twice, shame on me.” Hang it on a sign in the revenue department’s office. Put it on T-shirts. Heck, get it tattooed. […]

With just a small percentage of difference in your hotel’s RevPAR between success and underperformance, the role of the Revenue Manager (RM) is crucial to hotels. With the start of […]

Booking.com is launching its new programme: “Risk Free Reservations”, at least for some hotels here in Spain. They are doing so in the same way as with other programmes the […]