website

Using colour psychology to increase bookings isn’t about “tricking” guests. It’s about being aware of how your hotel brand’s colours convey the right mood

In order to increase international bookings, you need to tweak your marketing strategies. Wondering how to do that? It’s simple. Just follow the steps below

With so many components to website design and development, a redesign can seem exhausting. We’ve broken down the who, what, when, why and how of a redesign

Let’s look at some proven tactics and strategies that can really boost your hotel website traffic, with little to no budget, and in little to no time

The reactivation of the demand for hotels has led many hotels to seek information about what payment gateway to include into their direct sales

Each part of the funnel is a different hurdle in the booking process, not to mention the fact different traffic types enter the funnel at different points

Understanding how your guests plan their holidays and what they look for, you can make sure your hotel website meets their needs and converts to booking

Contactless tech is here to stay, and we’ve already seen how it doesn’t need to be a barrier to good service – in fact, it can enrich a guest’s experience

The good news regarding the reopening of hospitality across Ireland in April meant that May was a strong, positive month for bookings as the country’s collective sentiment lightened and optimism […]

Many hotels fail to tailor their website to the season, choosing instead to keep the same design and offers all year. But every season has its own dynamics