website

The more guests lost to booking abandonment, the more hotels must spend to attract new leads. This is alarming when we consider cost of customer acquisition

How automation can be used effectively via the hotel’s own website to drive dynamic content, personalized messaging and increased booking conversion

Leveraging first party data, driving production efficiently, and creating optimized websites are crucial to bringing back repeat guests

Your OTA profile convinces people to stop on your listing and/or find your website. It’s at the top of your marketing funnel, so it needs to look nice

In a recession, one of the first line items to get cut is the media budget, which ultimately starts the downward spiral of direct channel website production

As long as you allow for bookings on your website, you have an eCommerce platform and this provides an immense opportunity for revenue growth

If your hotel has meeting and event spaces, your website must cater to meeting planners. Here is where hotel website personalization comes into play

Managing and updating photos on every single channel across the global travel network is a lot more than most hotels have time for these days

Video marketing will lead possible guests directly to the hotel’s website or social media platform – establishing the potential for ongoing relationships

In a business like the Hotel industry, where the competition is exceptionally cutthroat, one thing that will help you stand out is your content