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resort beach in summer season reflecting importance for hotels to include tour operator business into their revenue management strategy

Enter the Summer Season on Your Hotel Website

Website visitors will often leave your website to compare prices on OTAs and other sites as everybody wants the best summer deal and understandably so

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Importance of a Perfect Landing Page for Hotel

It is evident that a landing page for hotel is quite important for emphasizing conversion rate and better audience targeting

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7 ECommerce Tips For Hotels To Increase Conversion

As many hotels have the option of making direct bookings that are booked and paid for on their site, this makes their website an eCommerce platform

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sign post saying same old way or something new reflecting the need for hotels to flip the script and understand how to maximize hotel revenue

Hotel Website Performance: Just Look at Your Own or Competitors Too?

Looking at a hotel’s direct channel website performance in isolation can lead to mediocre results and may not give you the best picture of the business

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Attract More Guests With Better Landing Pages

Your landing pages are a seemingly small, yet crucial part of marketing campaigns and how you go about portraying, communicating and selling offers

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RevMarketing Automation (RMA): The Missing Link Between Revenue & Marketing

RevMarketing Automation (RMA): What is it, Why is it important, How can it bring together the revenue and marketing teams, and what problem does it solve?

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2 empty sun loungers beside a hotel pool with city skyline view reflecting the need to develop revenue management strategies whether a city beach mountain or countryside reflecting facilities that can be used on the hotel website to elevate the booking performance

Creative Ways to Elevate Your Hotel Website Performance

Benchmarking your hotel against your competitors is one of the most important tools in developing a robust direct channel strategy

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Make Your Hotel Shine Online This Summer

Summer is coming and tourists want to travel. Make sure your marketing is up to date on all channels to attract guests to your hotel, not the competition

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What Can Small Hotels Do to Succeed in the Hospitality Industry?

These five steps will help ensure that you’re able to stand out for all the right reasons, even if you’re competing against much larger hotels

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A Quick Guide to Online Distribution for Independent Hotels

These days, the realm of hotel distribution has evolved with technology to span both the physical and digital worlds – with heavier reliance on the latter

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