travel
Cheapflights puts flight and hotel search into Messenger
More moves in the world of chat services, with news that Cheapflights will allow users to search for both flights and hotels within Facebook Messenger. The Momondo Group-owned metasearch engine […]
Harnessing the power of big data and Travel analytics
NB: This is an article from Amadeus Big data and analytics has a pivotal role to play as the travel industry continues to evolve: new entrants are disrupting all […]
5 Reasons Why a Travel Booking is Abandoned
The travel industry spends billions of dollars each year on digital marketing, yet 81% of online travel bookings are abandoned, according to a study by SalesCycle. In 2014, Boxever estimated […]
Focus on Social Media: Missing the big picture
Facebook has become a place where many travel agents have successfully built a personal brand through posting photos of their travels and in many cases themselves. It has turned into […]
Clear Sailing Forecast for Europe’s Business Travel Market
Western Europe’s business travel spending is projected to increase to $211.2 billion USD in 2016 and top out at $225.6 billion USD in 2017, 6.3% and 6.8% growth respectively. Those […]
Biz Travel Shows Signs of Life After Year Long Slump
Stronger international demand and the first positive month for domestic business travel in over a year propped up growth in April 2016 according to the U.S. Travel Association’s Travel Trends […]
Digital Travel Trend Report and Statistics 2016 SEO
Globally, we spend more on travel related goods than in any other industry. This is supported by consistent growth in digital travel sales across the board in every region, and […]
Hotels.com Mobile Travel Tracker around the world
The Hotels.com™ Mobile Travel Tracker uncovers the true impact mobiles are having on our booking and travel behaviours. It reveals that as mobile usage continues to grow and smartphones keep getting smarter, they’re shaping […]
Guide to paid media channels in travel content strategy
The trick to effective content marketing is being in the right place, at the right time, with the right content and messaging. Once you’ve defined your audience you can start […]
American Millennials Disrupting Traditional Travel Models
NB: This is an article from ADARA New global research from travel data platform ADARA reveals that Millennials in America are disrupting traditional models for travel. They are dedicated travelers […]
