technology

3 Google Analytics Reports To Help Understand Your Guests

We live in an age where we know more about our hospitality customers than ever before. The question is, how well are you actually using the data available to offer […]

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9 compelling reasons why your Hotel needs a Channel Manager

Hotel channel management software play a huge role in seamlessly distributing inventory and rates on multiple OTAs. This entire process helps a hotel to maximizing bookings and, thereby, increasing revenue. […]

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Custom and Automated Schema Markup Increases Incremental Revenue

Schema markup is a form of microdata, J-SON, i.e., a piece of code installed on a website, which helps search engines understand and interpret web pages. Once schema markup is […]

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Hotel website functionality: Are you implementing these features?

When travellers find your hotel website during research, you don’t want them to leave. You want that direct booking – and you want it quickly. NB: This is an article from Siteminder […]

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How small hotels can fight for bookings

There is one thing that always ensures bookings – brand awareness. Big hotel chains have no issues with it. Everybody knows their names, as they have huge budgets dedicated to […]

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Evolution of the Front Desk: Why Tech Can Only Go So Far

As technology continues to transform the hotel industry, one fixture remains a puzzling constant: the front desk. Step into the typical 50- to 200-room hotel, and you’ll usually find a […]

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Why A Mobile App May Be Key to a Better Guest Experience

When was the last time you used an app? Today? An hour ago? A few minutes ago? For most of us, apps have become an integrated part of our daily […]

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The Front Office Manager’s guide to hotel CRM

The front office of a hotel works in real-time with every guest. Unlike marketing, who focus on engaging with guests before and after their stay, the front desk must ensure […]

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Why Choose a Science-Based RM System Over Rules-Based

We have all been there: you, sitting at the table with the rest of your Executive team, going through a demonstration and sales pitch of a revenue management system. NB: […]

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Navigating Hotel Industry Changes With A New Mobile PMS

While the traditional, legacy PMS was confined to a dedicated desktop behind the front desk, mobile and cloud-based PMS frees that technology (and your staff) from those previous limitations. NB: […]

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