technology

It’s hard to believe only 15% of hotels globally leverage revenue management technology, even though revenue management practices and technology have been around for more than 30 years

By reducing friction throughout the booking process and providing a personalized website experience, hotel brands can significantly boost their conversion rate.

Today the realm of an effective distribution strategy exceeds beyond distributing rates and inventory between hotels and demand partners.

Revenue management is considered an imperative integration and the major reason is good pricing algorithms. Having the most competitive rates in real-time, you would witness a boost in revenue

Across our list, we’re advocating for a Mid-sized hotel to look toward not just a singular technology but to look at the broad operational areas where tech can have greatest impact on the bottom line

As a Revenue Manager are you leveraging RM to optimize your parking business? How many pricing decisions do you make per day, and how much time do you have left for strategic thinking?

While OTAs have traditionally had their results appear in hotel branded search results, Google’s new “BERT” algorithm update has already decreased those appearances and had a significant impact

A mobile PMS and POS can effectively turn the hotel front desk into an “option,” rather than a “necessary evil.” Additionally, an integrated system can inspire a more agile service model.

To keep your guests coming back for more, definitely consider joining the chatbot revolution – but only if your hotel is equipped and prepared for this big step.

They say all good Revenue Managers carry two things: a calculator to crunch the numbers and a crystal ball to predict the future. Here is my views on how the hotel industry will change in 2020.