technology

Fixing the Fragmented Direct Funnel

As each hotel stakeholder has their own segmented part of the booking funnel, each seeks out vendors that drive the specific metrics they care about

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Helpful Tips to Prepare Your Hotel For Reopening

As you plan for reopening, you want the entire booking process to run smoothly for your guests as they embark on their next getaway bookings

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Smart and Effective Hotel Upselling Through Artificial Intelligence

Machine learning technology is critical to upselling because it takes the guesswork out of what to offer when to offer it, and how to price it

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Revenue Gone Wild – The Great Outdoors Meets the 21st Century

Competitive outdoor accommodation business of tomorrow will require a revenue management system that fully understands their operations to optimize revenue

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dice representing the need to rejuvenate revenue strategy

Rejuvenate Your Revenue Strategy for 2021 and Beyond

As you tailor your marketing based on segment, demand forecasts, and behavior, you’ll gain momentum that drives your revenue management strategy forward

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Modern Guests, Modern Hotel

Modern hotels use tools or staff to make guests feel special. Modern hospitality means no BS, no time wasting, and guest-facing services delivered smoothly

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Adopting a Smart Data Mindset in a World of Big Data

To succeed, companies should have an automation environment with reliable historian data. Then, they need to adapt their big data to a form amenable to AI

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Mirai Adds Bitcoin and Other Cryptocurrencies as Payment Methods

The use of cryptocurrencies has skyrocketed in recent years and millions of people have already created a wallet in which to treasure their Bitcoin

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Which Guest Feedback Tool Is Right for Your Hotel?

The goal of guest feedback is to understand how to refine your guest experience and understand the needs of future travelers hoping to visit your property

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person using metasearch site to research flight and hotel options before booking direct

5 Techniques to Boost Your Direct Booking This Summer

By making your hotel website messages as personalized as possible, you can boost direct booking conversion rates and help ensure the season is maximized

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