technology

Trying out new ideas can sometimes lead to unbelievable results. Here are 7 room sales strategies to increase your hotel’s room occupancy and revenue

With third-party data and many traditional email metrics gone for good, this first-party data is going to be vital to the success of marketing efforts

Integrating PMS and TMS data has the potential of driving up revenue per available room. This emerging trend is bound to become a staple in the industry

The rush to recover revenue is making tech-forward hotel marketers dip their toes back into the long-promised but rarely-realized world of personalization

Using automated upselling can make the selling process smoother. Automation can help you give guests a good experience while boosting conversion rates

Business Intelligence is an organizational capability that has to be nurtured and grown. If you don’t create a culture of data analytics, no tools can help

Hospitality Innovators Inc (HII) has named Atomize, the revolutionary RMS provider, as exclusive partner for their managed hotels in the Philippines

FornovaHL is an easy to use tool enabling hotels to automatically distribute or update their property’s profile content and attributes for online channels

The reactivation of the demand for hotels has led many hotels to seek information about what payment gateway to include into their direct sales

Understanding how your guests plan their holidays and what they look for, you can make sure your hotel website meets their needs and converts to booking