technology
Data is Like Gold For Hotel Marketers But Only If It’s Clean Data
Clean data is pivotal in driving higher engagement and revenue by allowing you to create personalized communications that speak directly to each hotel guest
How Outrigger Hotels and Resorts Increased Website Conversion and Direct Revenue
Despite receiving a high amount of website traffic their conversion rate was not as good as desired. It looked like users needed an extra incentive
With Staffing a Major Issue Right Now, How Can RMS Technology Help?
The answer to the question “Can an RMS help my recruitment woes?” is clearly no, but if you look from a different angle, the answer could be a definite yes
How to Improve Your Hotel Distribution, Direct Sales and Your Results.
The digital advance and the growth of online sales generate a lot of important data that can suggest sales opportunities your hotel may not have considered
Strategic Segmentation of Hotel Guest Personas
When creating guest persona segmentation, remember to make a start with at least a few and keep adding or modifying, as and when you identify more
Atomize Raises 3.4 Million Euros in a Pre-IPO Funding Round
Atomize plans to use its financing to continue developing its products and invest in distributing its platform to larger hotel chains and related segments
Trends as Sales and Operational Teams Prepare for New Travel World
Hoteliers that adapt to these new trends shaping hospitality – from operations to sales and events – will be the first to experience positive revenue impact
Pace Revenue Launch Brand New Dashboard and Redesign Navigation
With our new portfolio level dashboard we want to help our customers understand how they are performing across their properties
7 Ways Revenue and Marketing Can Come Together Under One Roof
From fostering demand to nurturing loyalty, your marketing strategy should sit at the core of your revenue management strategy
Cash Is King – Defend It with Revenue Science
With smart revenue management strategies and technology, hotels can deliver much needed cash flow, improved financials, and data to help navigate the crisis