social media

How To Take Your Hotel’s Instagram To the Next Level

Instagram is a treasure trove for user generated images, which will easily showcase your hotel’s personality and charm. Instagram currently has around 800 million users, 500 million of those being […]

Read more

The Master’s Guide to Facebook Advertising for Events

Billions of people use Facebook on a daily basis. This makes it the perfect place to create and launch a targeted ad campaign for an upcoming event. People are already […]

Read more

How to Manage Your Hotel Facebook Business Reviews

A common misconception of our hoteliers is that TripAdvisor is the only place they need to manage reviews. NB: This is an article from Travel Media However, the line between […]

Read more

Google Is Quietly Building a Facebook Page Killer for Local Businesses

In case you missed it, topping the 2017 American Customer Satisfaction Index, which evaluates how users feel about internet social media companies, was none other than Google+—that’s right, Google’s “failed” […]

Read more

New Features on Dynamic Ads for Travel (DAT)

Facebook recently announced new features for DAT which include new ad types, creative options, and targeting capabilities. NB: This is an article by Koddi By introducing new Dynamic Ads for […]

Read more

Buying Facebook Likes for your hotel: good or bad idea?

With its growing influence in the travel space, hotel marketers understand the immense value of earning a legion of “Likes” on their Facebook page. This iconic symbol represents the new […]

Read more

TripAdvisor Teams Up with Snapchat for the Release of Context Cards

Snapchat has grown a lot in its six-year history. From selfies and flower crown filters to spectacles and geolocations, the company reports 173 million active daily users that post three […]

Read more

The Relationship Between Social Media & Revenue Management

Social Media, a concept that we are all too familiar with, has evolved immensely over the last few years and it shows no sign of slowing down. With countless social […]

Read more

Summer brought major changes to Google, Instagram, and WhatsApp

The summer, other than bringing us the usual high temperatures and humidity, also brought a few major changes from some of the big social networking players: Google, Instagram, and WhatsApp. […]

Read more

4 Ways You Can Leverage Your Social Media Reviews

Few things are more powerful than collecting positive social media reviews on sites like Facebook and LinkedIn. However, if you’re just sitting back and admiring these reviews, you’re missing out […]

Read more