social media

We’ve outlined common objectives for hotel Facebook ad formats that you may be considering and how these can help your campaigns succeed

Whether it’s a shift to storytelling, revisiting old favourites or saying ‘so long’ to a social media stalwart, here are some top hotel social media trends

Before jumping head-first into social selling, it´s always important to understand why it can matter so much for your hotel

Attracting guests to your hotel through social media requires a strategy for creating a compelling presence that’s responsive and offers authentic content

By following these guidelines, hotels can build a robust influencer marketing strategy that drives bookings and enhances brand reputation

Hotels that invest in social media now are the ones guests will remember. It’s about being present, being engaging and showing a dream stay is a click away

Trends on TikTok can be divided into moments, signals, and forces, each offering different types of opportunities for your hotel or brand

Running too many hotel Facebook ads to a large audience ends up diluting your messaging, wasting ad dollars, and confusing your customers

Let’s walk through exactly what social proof is, why it’s so valuable, and how you can make the most of it in a way that’s effective, and a little fun!

Without regular posts or interactions, your property might lack a welcoming spirit. Active social media accounts demonstrate your hotel is inviting