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lybra image of Europe travel hotspots

Europe Travel Hot Spots: Spain, Italy & Greece, with Turkey Close Behind

Analysis of flight search data makes it possible to study trends in tourist demand, the travel preferences of travellers and regions with highest demand

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Google Travel Adds Vacation Rentals Alongside Hotels in Search Results

But while this is a first for Google, the idea of surfacing both hotels and rentals in one search result has been offered for some time by OTAs

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Google Introduces Subtopic Rankings, a New SEO Opportunity

Google has confirmed that they launched their new subtopic rankings for certain queries. The idea lies in the ability of Google to create search diversity

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Insights on Travel Impact, Middle East and Africa

While some countries are lifting travel restrictions, introducing opportunities for international and regional travel, others are implementing restrictions

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Uncertainty Continues: Slowdown In Web Traffic, Pace And Pick Up

There was a slowdown in web traffic, pick up and pace across most markets, with Europe suffering consequences of a second lockdown

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aircraft coming into land provides flight search data useful to hotel revenue managers

Lybra Integrates Future Flight Search Data for More Accurate Pricing

Future flight search data helps hotels increase visibility to travelers already planning a trip to their destination and earn more bookings

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Is China Seeing The Return Of Traveler Confidence?

The latest edition of the Pulse Report, which tracks data from September 21 to October 4, shows interest in travel continues to rise across the majority of markets, with bookings following […]

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We Looked at Hotel Search Trends – Here is What We Found.

No travel sector was left unaffected by COVID-19. But, less clear are the shifts in consumer behavior and the impact on organic search intent

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Google Search Add Destination Travel Information About Hotels and Flights

You’ll see the percentage of open hotels with availability and flights operating at the city level based on Google Flights and Hotels data

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5 Ways Hotels Capture Returning Demand with Search Engine Marketing

This data can also be used to reach previous and new guests and grow your customer base through remarketing lists for search ads (RLSA)

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