According to flight research data, demand for low season flights in Greece began to form as early as end of February, before growing significantly in March
On OTAs guests use “breakfast included” as a primary search filter. When it comes to maximizing profit, breakfast can be an overlooked revenue booster
By observing worldwide flight search data we can see clearly that foreign travel demand is related to national holidays of each country
You can now have visibility in results and listings across Google Search, Maps and the Assistant which significantly increases direct booking opportunities
Just how do you ‘own your search results’ in 2022 and control as much as humanly possible of what appears on your brand’s SERP (Search Engine Results Page)?
Branded keywords are sometimes referred to as ‘brand protection’. It’s important that you’re bidding on these keywords if only for insurance purposes
Your keyword strategy is only one half of your overall paid search strategy. The other half is when and how much you choose to bid