revenue
Shifting Sales Priorities is Key to Resurrecting Revenue Streams
Use the information you’ve pulled on local business prospects to help your sales teams better understand the psychographics of each account so they can start warm conversations
Right Channel per Right Room Type: Inventory Management per Channel
Production statistics for every channel compared to the cost of distribution could easily give you the evidence of a revenue contribution for every channel and net rate (after cost breakdown) as well
Preparing to Revenue Manage the Rebound
As governments announce plans for lifting lockdown hotels face the shared challenge of designing and executing rebound revenue strategies in a moment when the details remain unknown
Hotels vs OTAS: Focus on Data Driven Smart Distribution
I have seen hotels that succumbed and hotels that resurrected and overcame competition, only by changing their distribution strategies and by balancing their channel mix
Crisis Recovery Shape, Strategy Considerations and Revenue Forecasting
We talk with Dan Skodol of Cendyn about post crisis recovery shapes, scenario startegy planning and the importance of revenue forecasting as we exit
5 Expert Partner Initiatives to Support Hotel Sector
We wanted to use this article to highlight current intiatives from 5 of our Expert Partners. These are offers they are providing to help support the Hotel sector during this crisis
U.S. Hotels Zapped Into Profit Shock From Crisis
U.S. hoteliers got their first taste of the impact of COVID-19 on hotel profit and loss in March, and the bad taste in their mouths is likely to linger for a while
What Your Hotel Reservations Should Say When Phones Start Ringing Again
It is essential for revenue and reservations leaders to use this quieter period to prepare reservations staff for challenging questions they will get from what I predict will be a wave of “deal-seekers
6 Tactics to Learn From Hotels Open in Sweden During Covid-19
Contrasting sharply with the rest of Europe and beyond, Sweden has only imposed relatively lenient restrictions, meaning that most hotels and restaurants remain open despite the COVID-19 situation
Hotel Profit Plunges Amid COVID-19 Rise in Europe
Gross operating profit per available room (GOPPAR) in March 2020 plummeted by 115.9% compared to the previous year to -€8.33. This is the first triple-digit y-o-y decrease in profitability