revenue

A price driven recovery from the Covid crisis would be a “terrible move” because customers are willing to spend more on travelling “better”

No hotel revenues have been impacted as dramatically as traditional meetings and events, leading many to wonder whether it will ever return to same levels

In the hotel distribution space, the most important opportunities to encourage direct booking, and re-book future stays, occur through human interactions

Consider different upselling offers for different guest segments. In time you will find the offers which provide the best guest experience and most revenue

Most markets are continuing to show modest signs of positivity in terms of pick up and web traffic as vaccination roll outs continue across the globe

In Part 2 we look at how Price Fairness and Price Identity feeds into Customer Lifetime Value. We also take a moment to reflect on the Covid situation

Companies have a golden opportunity to consider what kind of Revenue Manager will move them forward, and how to adequately compensate them

The use of blockchain technology in revenue management can be applied through inventory management, demand management and pricing strategies

Contrary to the prevailing thinking, guests are happy to pay for early check-in and late check-out. When done right, it is a great way to boost revenue

In part 1 we talk about two topics – price fairness and price identity. In part 2 we will look at how these two elements feed into Customer Lifetime Value