reservations

Could Hotels be Back in the Distribution Driving Seat?
Despite early predictions that the OTAs would dominate the distribution landscape, direct bookings are on the up and phone reservations are resurgent
Upselling with Storytelling
Sometimes the best way to get a guest to book an offer is to make them smile. Use funny copy and visuals to get your upselling noticed and drive conversions
5 Paths to Unique Upselling for Happier Guests
Upsells that respond to common requests are a great place to start upselling. But why stop there? You can get as creative as you like with your offering
How Can You Increase Family Bookings Through Your Website?
People are dreaming, researching, and booking their next staycations. This includes family groups, who will make up a huge chunk of the staycation market.
Key Hotel Marketing and Revenue Strategies Post Summer Season 2021
Who knows what will happen this year, but what’s certain is hotel marketing efforts will only positively impact revenue and profits if implemented correctly

Booking’s Sponsored Benefit is Just Discount for Advance Payment
The “Booking Sponsored Benefit” is nothing else but “discount for advance payment” which is applied to the customer when the following conditions are met:
The Direct Booking Battle Is Hand-to-Hand Combat, Not Aerial Strafing
In the hotel distribution space, the most important opportunities to encourage direct booking, and re-book future stays, occur through human interactions

Rise of Free Room Cancelations Shows No Sign of Slowing
The proliferation of free hotel cancelations policies has been one pandemic phenomenon that our industry is showing little sign of shaking off soon. NB: This is an article from Fornova […]
Update on Brazil: Leisure vs. Corporate destinations
It is critical for hotels in the corporate destinations of Brazil to track various segments of demand and be prepared when the tide turns in their favor
How Berlin’s Hotels are Fighting to Survive in the COVID Lockdown
One in three hotels is currently closed, others have only a handful of guests. Hotels are fighting for a future – even if no one knows when that might be