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reputation

Benefits to Social Listening Beyond Identifying Gaps in Guest Experience

Social listening will help you better understand how changes are trending among your consumer base – in a hotelier’s case, that would be future guests

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Identifying Gaps in Your Hotel Experience to Positively Impact Reviews

Any element of your hotel experience could currently be acting as either a chute or ladder in the mind of a guest, impacting their score of your property.

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How COVID is Affecting Guest Satisfaction

Results from the six month period show that hotel guest satisfaction took a U-turn. Nearly every major hotel chain saw guest satisfaction numbers decrease

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Booking Platforms and the Three R’s: Recent, Relevant, Reviews

Due to rising concerns that travelers have when booking, the data that supports their decision is now shifting its structure and content

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The Importance of Earning New Reviews Through Post-Stay Marketing

Generating an email list and sending emails out to previous guests may seem daunting, but it’s key to help you earn valuable new reviews

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lightbulb with image of a brain inside reflecting hotels digital marketing and revenue trends

Tips to Improve Revenue Management & Profitability During the Pandemic

Only by balancing artificial intelligence and human revenue management strategy can help a hotel survive, and thrive, in the post-COVID world

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QR Codes To Increase Hotel Satisfaction Scores and Maximize Revenue

Key takeaway is to leverage QR codes that will drive interaction which impacts a hotel’s satisfaction scores, reputation, and even revenue

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Multi-Property Marketing Strategies: Online Reputation and Review (Pt 2)

What effect does a consistent social media strategy, highly rated online reputation, and timely review response plan have on properties

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How Sentiment Analysis Can Help Your Hotel Build A Strong Online Reputation

Sentiment Analysis has proved very beneficial for hotels. When you pay attention to reviews, you can identify sentimental reviews to answer

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Reputation Management: How to Maintain and Improve a Good Reputation

Regardless of what kind of reputation you currently have more work can and should be done in order to ensure the future success of your business

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