rates
Maximizing Your Hotel Revenue With Rate Mixing
While rate mixing can help you optimize revenue and attract guests, this pricing strategy should be carefully managed to ensure both parties benefit

Price Oscillation: Unraveling the Pendulum Effect on Hotel Rates
Average daily rate per room values has experienced greater growth in the last 3 years, but will price continue to grow rapidly? Will there be a correction?

Avoiding Ethical Pitfalls from the Dark Side of Revenue Management
We follow up on a recent article outlining some of the revenue management practices that could be considered to run a little close to unethical
Legacy Systems Can Limit Revenue Potential of Attribute Based Selling
While transitioning from legacy systems can be challenging, adopting attribute-based selling offers a promising avenue for hotels to increase profit

Growth Beyond Rates: 5 Creative Revenue Management Strategies
By incorporating these creative revenue strategies, you can boost your hotel’s bottom line but also create memorable guest experiences

ZHAW Study on the Effect of Dynamic Pricing
Hotels were able to improve their pricing competencies and guest satisfaction did not decrease after introducing dynamic pricing
How to Calculate Your Hotel Room Costs for Better Pricing
Discover how to accurately calculate and analyze your hotel’s fixed and variable costs to make informed pricing decisions, and get our free Excel tool to simplify calculations
How to Maximise Hotel Revenue Through Rate Type Management
Hoteliers can strategically use rate types to optimize revenue and occupancy levels, while guests choose the rate type that suits their plans and budget

No, Loyalty Does Not Increase ADR, But It’s Still Worth It
Why would you expect your discount-based loyalty program to increase your ADR? It’s counter intuitive and mathematically impossible

The Economic Perspective for Competitive Rates in Revenue Management
Strategic use of competitive hotel rates in revenue management is a powerful tool to drive revenue growth and foster business development