rates
How to Calculate Your Hotel Room Costs for Better Pricing
Discover how to accurately calculate and analyze your hotel’s fixed and variable costs to make informed pricing decisions, and get our free Excel tool to simplify calculations
How to Maximise Hotel Revenue Through Rate Type Management
Hoteliers can strategically use rate types to optimize revenue and occupancy levels, while guests choose the rate type that suits their plans and budget
No, Loyalty Does Not Increase ADR, But It’s Still Worth It
Why would you expect your discount-based loyalty program to increase your ADR? It’s counter intuitive and mathematically impossible
The Economic Perspective for Competitive Rates in Revenue Management
Strategic use of competitive hotel rates in revenue management is a powerful tool to drive revenue growth and foster business development
How to Attract Price Sensitive Guests Without Slashing Prices
As travel becomes more expensive, hoteliers should put strategies into place for attracting price-sensitive guests. But this doesn’t mean slashing prices
What ADR Can Tell You and What It Can’t
Recognizing what ADR can and cannot tell you is essential for leveraging this metric effectively and supplementing it with other performance indicators
Please Stop Basing Your Rate Strategy On Your Competition
Sometimes your competition’s rates will be applicable, but moderation is key. Do not let your competitors drive your rate strategy
What Is a Hotel Rate Shopper and Why Do Hotels Need One?
The ultimate objective of rate shopping is to achieve maximum revenue, grow ADR and occupancy and capture optimal business mix
New Hotel Rate Parity and Distribution Issues for 2023
When dealing with rate parity issues, it is key to have an action plan in place to take greater control over your distribution success
8 Tips for Hotel Revenue Managers to Cope with Rate Parity Issues
Let us delve into some tips to help you dash over the speed-breakers in your revenue maximizing journey and build the right rate parity strategy