profit

How Personalization Contributes to Increased Revenue and Profits

Hotels can start the personalization of offers when they have insights into the travel reasons, where the guest comes from, and the booking behavior

Read more

How to Optimize Hotel Operating Costs for Better Margins

Following proven strategies for reducing hotel operating costs, you can protect profits, boost your total revenue and uphold exceptional guest experience

Read more

pie graph with a slice separated slightly reflecting the relevance of revpam as a hotel metric and it's value above and beyond revpar

Why Aren’t Hoteliers Talking About the Most Valuable Metric: GOPPAR?

The metric we should pay attention to is GOPPAR because it’s the funds a hotelier has to work with. Why doesn’t GOPPAR have its own index like RevPAR does?

Read more

coins flying off reflecting how conversion rates can be impacted by parity performance

How to Calculate Your Guest Acquisition Cost (GAC) in 2023

Here we break things down for you, explaining how to calculate guest acquisition cost and the different costs to factor in

Read more

How Can The Revenue Manager Optimize Profits?

For a revenue managers with the luxury of a higher market share than the fair share of the market, it is time to start thinking about profit maximization

Read more

4 glass jars filling up with coins reflecting how hotels should consider developing sustainability plans to help drive future revenue and profits

Attribute Based Pricing: Grow Revenue and Improve Guest Satisfaction

Attribute based pricing is establishing itself as the future of hotel booking. It’s a highly effective pricing strategy to drive revenue and increase profit

Read more

Six Revenue Management Trends to Watch

It looks like 2023 will be another year of increased tech adoption, as hotels continue to look for ways to drive revenue, efficiency and boost profitability

Read more

Understanding Your Best Hotel Distribution Channels is Key for Profit

The right distribution mix for your hotel will depend on who is your target audience, what other hotels in your comp set are doing, and your overall budget

Read more

coins being stacked up to reflect how hotels can still increase their adr with the right focus

The Revenue Management Approach To Hotel Costs And Quality

This article offers a guide to revenue management analysis to give you ideas on improving your hotel’s profitability

Read more

4 glass jars filling up with coins reflecting how hotels should consider developing sustainability plans to help drive future revenue and profits

How to Measure Your Hotel Profitability

Understanding hotel profitability ratios isn’t always straightforward because you may not have all the information you need to understand your ROI or ROE

Read more