pricing

7 Winning Strategies to Combat Rate Disparity

While a degree of rate fluctuation is a reality in a dynamic market, a persistent rate disparity signals a fundamental flaw in your pricing strategy

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Does Online Reputation Management Matter More Than Ever?

Managing your online reputation is not just about guest satisfaction; It allows you to grow revenue and strengthen your hotel position in the market

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A Hotel Pricing Strategy to Build Loyalty: Think Like a Guest

The core principle is simple but powerful: Real value doesn’t have to be expensive for the hotel, but it has to feel meaningful to the guest

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letters spelling out the word pricing

How to Check Your 2026 Prices Before Going Live

Opening availability doesn’t mean just clicking a button and putting your rooms online, especially if you have just simply copied last year’s prices

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man burning money in much the same way hotel revenue management myths can impact negatively on hotel turnover

5 Hotel Revenue Management Mistakes Costing You Money

We debunk five of the most common revenue management misconceptions and share proven strategies to boost RevPAR and improve profitability

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thumbnail image for a Userguest case study conversation about unlocking revenue potential by converting lookers into bookers

Unlock Revenue Potential: Convert Lookers Into Bookers (Case Study)

This case study offers valuable insights for general managers, revenue leaders, and marketers striving to improve conversion and reduce OTA dependency

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How to Respond to Reviews & Boost Your Property’s Image

In 2025, reviews are no longer a passive element of your online presence. They are a dynamic, high-converting marketing channel

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The AI Revolution in Hotel Revenue Management

A new paradigm is emerging. AI is not replacing revenue managers, it’s making them faster, sharper, and more strategic than ever before

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When Should Hotels Offer Discounts to Boost Revenue?

Avoid knee-jerk discounts and base your offers on solid data. Leverage the tools in your PMS and RMS to better understand the target audience

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revenue manager sharing with his general manager the performance of the hotel

What a GM Should Really Expect From Their Revenue Manager

A Revenue Manager does more than optimize rates. A good RM pushes you forward. A great RM does it without needing to be asked

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