pricing
How Do I Forecast Demand and Avoid Unprofitable Business?
Set aside time to revisit your forecast and pricing strategy. Is your MinLOS still working as expected? Are there emerging market trends
The Path to Your Hotel Pricing AI and Machine Learning Process
We take a deep dive into our work: developing the machine learning pipeline, starting from pure raw data, to predictions and recommendations
Why Traditional Compsets Are Holding Your Hotel Back
By rethinking compsets dynamically, hotels can adjust pricing, marketing, and offerings, to remain competitive across multiple segments
Stop The Hype: Real AI for Real Revenue Management
The conversation around AI in revenue management is not just about hype – it’s about ensuring successful implementation and impact
How Ignoring Guest Segmentation Is Hurting Your Profits
By embracing a rigorous segmentation approach, hotels can ensure that each marketing effort is precisely targeted to attract the right guests
How to Analyse the Unconstrained Demand for Your Hotel (Pt 2)
To get a complete picture of the unconstrained demand for your hotel, it is important to analyse both successes and missed opportunities
How To Set Your Spring 2025 Pricing Strategy Today
Spring is a key revenue period, and now is the ideal time to analyze early booking data and optimize your pricing strategy
Master the Basics: How Capacity, Volume, and Price Unlock Success
Basic capacity focuses on tangible constraints, advanced capacity takes a broader perspective that encompasses every aspect of the guest journey
Love at First Click: Engaging Guests With Romantic Promotions
From romantic dinners to playful promotions, there are so many ways to make this Valentine’s Day unforgettable and keep bookings rolling in!
The Case for Expanding your Comp Set with New Competitors
The traditional comp set needs a serious update. It’s not just geographical proximity anymore; it’s about winning the hearts of potential guests
