pricing

Clear Guest Behaviour Trends are Emerging for Summer 2022

Guests crave enriching travel experiences and are willing to reach deep into their pockets to ensure they get them. But they will also be more discerning

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Maximize Revenue Opportunities Through Services and Amenities

Resort managers have seen they can use revenue management principles and techniques to get the most profits from food and beverage, spas, pool and golf

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Atomize Announce a Data Partnership with Trivago

Search data from trivago will enhance Atomize’s demand modeling and generate more revenue by optimizing rates in response to real-time market demand

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coins being stacked up to reflect how hotels can still increase their adr with the right focus

Little and Often: The Winning Hotel Revenue Strategy?

Rather than just seeing lines on a graph, it is important for hotel owners, managers, and revenue managers to interpret the opportunities that it can yield

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Bad Actor OTAs: How Hotels Can Protect Themselves

It can be a challenge, but by embracing rate parity monitoring tools hotels can maximize success while addressing the problems created by bad actor OTAs

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Hotel Pricing: To Automate or Not to Automate

The world changes real time, an optimal approach would be to assess your room pricing every second, every day, to detect and respond to subtle market change

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Flow-Though: What Does it Mean and How Does it Work

Flow-through in the hotel industry is fundamental to understanding how profitable your business is, especially across all the different departments

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Focus More on Room Upgrades – 5 Ways to Maximise Conversions!

It wouldn’t be hyperbole to say that you should never underestimate the value that room upgrades bring to your business, notwithstanding your guest!

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Truth Behind Parity Performance Affecting Conversion Rate

When the hotel direct price was higher than OTAs, conversion rate was 2.98%. When the direct price was same or lower, the conversion rate shot up to 4.66%

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Hotel Performance Ends on High Note for Q1 2022

Hotel performance ended strong with March profit surging across most global regions, a sign of stronger revenues and better conversion rates

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