pricing

Revenue Hub Expert Partner Hotel Technology Updates January 2026

Hotel Technology Updates: Expert Partners January 2026

Here is the round up of awards, product updates, new features and strategic partnerships for our Hotel Technology Expert Partners during December 2025 and January 2026 . You can either […]

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Do Small Hotels Really Need an RMS? The Numbers Say Yes

This intricate balance between ADR and Occupancy is where an RMS can ultimately help you to maximize your revenue

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TCRM Who Are We Interview YouTube Thumbnail

TCRM “Who Are We”: Conversation with Kathryn and David

Total Customised Revenue Management (TCRM) has a simple but powerful goal: deliver high-quality, personalised strategic revenue expertise to hotels

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currency trading portfolio reflecting how hotels should view distribution as an investment portfolio rather than pretending it is a spreadsheet

The True Cost of Hotel Distribution

The problem with hotel distribution today is that most hoteliers are optimising distribution based on accounting numbers, not economic reality

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4 forms of light reflecting the evolution of hotel demand forecasting

The Evolution of Hotel Demand Forecasting

Hotels can’t afford rearview forecasting. The result is biased predictions and missed profitability that should be captured with a clearer forward view

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pipes and a pressure gauge illustrating the need for hotels to pressure test their revenue strategy

Pressure-Test Your Revenue Strategy Before the Year Gets Busy

Pressure testing your revenue strategy is not about tearing everything apart. It is about identifying weak assumptions and hidden risks early

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person laying foundation blocks in the same way hotels need to build foundations for their best revenue year yet

Building the Foundations for Your Best Revenue Year Yet

Revenue success in 2026 won’t come from inefficient processes, guesswork, or last-minute scrambling. It will come from building the right foundations

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Cluster Guest Insights to Improve Hotel Direct Bookings

Hotels can develop property-specific strategies that strengthen pricing decisions and improve marketing effectiveness to improve direct bookings

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Drive Revenue with Real Time Segmentation and Dynamic Pricing

3 areas stand out this year as major revenue drivers: real-time segmentation, forecasting and dynamic pricing. Here we look at each in turn

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business traveller on airline flight

Why the “Single Truth” in Airline Pricing No Longer Exists

For airlines, data is a complex mosaic. Embracing multi-source complexity helps navigate the probabilistic future of airline distribution.

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