personalisation

smiling lady in a hotel illustrating guest loyalty in 2025 for a bookboost article

Guest Loyalty in 2025: The Shift From Points to Relationships

Adapting to a shift from points based guest loyalty to relationship driven strategies is no longer optional; it is key for long term growth

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How to Meet Guest Needs: Right Time, Right Place, Right Offer 

In a world where personalisation is key, it is essential that properties use their guest data to anticipate, meet and exceed guest expectations

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guest luggage at a boutique hotel reflecting how ai powered travel planning is reshaping research and booking

AI in Hospitality: Booking, Distribution & Personalization

AI models take a different approach. They base suggestions on the user’s concrete request, past behavior, reviews, and the options available in the market

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person holding a mobile with hotel website open possibly about to make a booking illustrating the power of mobile and AI

Mobile & AI: The Power Duo Driving Direct Hotel Booking

Two forces are leading the transformation in the way guests are booking hotels: mobile and artificial intelligence (AI). Hotels must adapt!

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bookboost image for article about how to use ChatGPT to Create guest journeys and save time

How to Use ChatGPT to Create Guest Journeys and Save Time

By following these 5 simple steps, soon you’ll have ChatGPT working as your own personal assistant, delivering exactly the guest experience you want

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the word customer with an arrow in he centre of a target reflecting the value to a hotel of adopting a customer obsessed strategy

Customer-Obsessed: Why Your Hotel Should Embrace This Trend?

Being customer-obsessed in your hotel is not just a trend; it’s a philosophy that leads to sustained success, growth and enhanced reputation

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How Hotels and Resorts Can Capitalise on Travel Tuesday

Travel Tuesday is here to stay. This burgeoning travel shopping day has seen online searches surge by over 500% since 2021 (McKinsey, 2024), marking it as a unique opportunity for […]

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9 tips to structure your pre-arrival communication - bookboost article image

9 Tips to Structure your Pre-Arrival Communication

Pre-arrival communication is all about creating a positive first impression and setting the stage for a memorable experience

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3 Guest Experience Tips from Award Winning Hoteliers

Sometimes a great guest experience is a big moment that stands out. But, more often than not, it’s the small details that make a stay memorable

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Build Traveler Brand Loyalty with Omnichannel Journeys

Offering cohesive omnichannel experiences has become imperative to capturing travelers’ attention as they interact with brands through various touchpoints

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