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Why Hotels Must Rethink Their Search and Digital Strategy
The playbook is changing. It is no longer about ranking in traditional search results. It is about recognition by AI – this is the future of search
Who Is the Biggest OTA in Europe?
According to market estimates, Europe’s OTA market is projected to grow from $96.5 billion in 2025 to more than $140 billion by 2030
How Small Hotels Can Thrive During a Travel Boom
In order to attract more guests, you need to understand the reasons behind the travel boom, who the travellers are and what they’re looking for
Get Found or Forgotten: Visibility Key on ChatGPT and Perplexity
AI tools like chatgpt rely heavily on the content they find on your website – so it needs to be both informative and clearly structured
How to Transform Your Hotel Marketing with Storytelling
We explore how storytelling can transform your marketing, make your website copy engaging, your blog compelling, and help you get more bookings
Metasearch Marketing for Hotels
Metasearch marketing is a potent strategy that blends the best of direct booking advantages with the visibility of third-party platforms
Stop Selling Rooms. Start Selling Your Destination
Truly Guest-Centric Journeys begin with a perspective shift. We must have an understanding of the one thing that brought them to us: the destination
Why Your Hotel Needs an Abandoned Cart Campaign
In this article, we’re diving into what an abandoned cart email campaign is, how it works, and why it’s a must-have for your hotel email marketing strategy
Unlock the Summer Surge: Hotel Campaigns That Convert
With the right timing, compelling offers, and smart design, hotels can forge deeper connections with travelers and drive real results all summer long
Google Ads AI Max for Search: A Revolution in Hotel Marketing
AI Max is a Google Ads search campaign setting designed to find, attract, and convert customers with unmatched relevance. It uses AI to:
