marketing
Avoid the Social Media Graveyard: Keeping Your Profiles Alive
Without regular posts or interactions, your property might lack a welcoming spirit. Active social media accounts demonstrate your hotel is inviting

Digital Marketing Scary Stories: A Halloween Special
While these digital marketing stories may not involve haunted houses or lurking shadows, they can still send a chill down a marketer’s spine

Breaking Free from OTAs with Paid Search (Case Study)
The property needed a proactive way to reach general market guests before or just as they were considering shopping OTAs and bring them to Brand.com

How Google’s New Travel Feeds in Search Ads Will Impact Hotels
Google’s Travel Feeds in Search Ads are a game-changer for hotels. This is your chance to engage travellers, boost direct bookings, and stand out
Hotel Social Media Ideas For Effective Marketing
Here are some guidelines to ensure that social media marketing strategies for hotels foster guest relationships and help meet your goals:
Hotel Digital Marketing Tips to Prepare for 2024-25 Ski Season
Whether you’re a ski resort or hotel close to the slopes, here’s how to keep your hotel digital marketing fresh and effective all ski season
7 Ways to Promote and Market Your Loyalty Program
A successful loyalty program hinges on its ability to offer rewards that resonate with your customers. Providing valuable and relevant incentives

How to Use Email to Sleigh Hotel Sales This Holiday Season
For hotels seeking to tap into the seasonal spirit of family getaways and gifts, email deliverability should be at the heart of their marketing strategy

Warm Up Your Direct Bookings With Autumn Marketing Magic
Let’s explore some timely best practices to connect with your guests and make the most of the season’s unique opportunities to increase direct bookings

Revenue Management Impacts Brand Reputation: Here’s Why
Hotels are complex ecosystems, and there are multiple ways to improve your brand reputation with effective revenue management