hotels
How incentives can turn business travellers into bleisure guests
The term ‘bleisure’ may be relatively new but what it defines has been prominent for quite some time. NB: This is an article from SiteMinder Business travellers who add a […]
Revenue management: a cost saver, not a cost centre
Any hotelier operating today without the support of an automated revenue management system is working at a competitive disadvantage. Advanced revenue management solutions allow hotels to better predict […]
What to Consider for Your New Hotel Website
Everyone knows you need a functional website, no matter the business or the locale. For hotels, most of us recognize that often a website may be a customer’s first introduction […]
10 tips to optimize your OTA distribution
As a hotelier, you’re tasked with driving more revenue and attracting as many potential customers as possible, at the lowest possible cost. NB: This is an article by Sabre To […]
The Power of Package Bookings for Hotels
Hotels are always looking for new ways to drive demand – and packages have been a solid vehicle to do just that. Packages, or combined hotel, airfare and/or car bookings, […]
How to Start a YouTube Channel for Your Hotel?
300 hours of video uploaded every minute. Five billion videos watched daily on the channel. YouTube is big; second largest search engine after Google in fact. What are you doing […]
Convert OTA Guests to In-House Bookings: 5 Ways to Succeed
We recently met with a hotel whose occupancy was comprised nearly 50% by OTA bookings. One out of every two guests was costing them at least 20% commission. Aside from […]
Blockchain blockbuster: is the travel industry’s invisible battle over?
Back in 2015, when Lufthansa decided to introduce a surcharge on all reservations coming through the global distribution systems (GDSs), Max Izmaylov had just started to think about Winding Tree. […]
How Digital Marketing Can Transform Revenue Management
Today’s Revenue Manager has access to more “intell” about their ideal target market and its purchase behavior than ever before. Subsequently, they are in a better position to develop online […]
Global OTA Customer: The Value of the International Booker for U.S. Hotels
Global customer reach is invaluable for hotels. The many advantages that come with an international booker include a higher average daily rate, and longer length of stay. And while this […]
