hotels
2018 SEO Trends for Hotel Websites
I find very little value in trying to predict the future, but there is something about the beginning of a new year that brings out the crystal balls and tea […]
4 Steps In Optimizing Your Hotel’s PPC Mobile Strategy
It’s no secret that mobile continues to grow in influence across all industries, especially the travel space. Effective marketing has always been contingent on showing high quality and relevant content […]
Are hoteliers being fooled by OTAs for a second time?
“Fool me once, shame on you. Fool me twice, shame on me.” Hang it on a sign in the revenue department’s office. Put it on T-shirts. Heck, get it tattooed. […]
6 Things Every Revenue Manager Should Do In January
With just a small percentage of difference in your hotel’s RevPAR between success and underperformance, the role of the Revenue Manager (RM) is crucial to hotels. With the start of […]
Why you shouldn’t participate in Booking.com “Risk Free Reservations”
Booking.com is launching its new programme: “Risk Free Reservations”, at least for some hotels here in Spain. They are doing so in the same way as with other programmes the […]
6 hotel booking trends we’re watching in 2018
Significant changes look set to transform the travel industry in 2018. Blockchain technology, China’s booming tourist sector, and the continuing travel ambitions of Airbnb, Facebook and Google all look set […]
Best Available Rate: “Rumors of my death greatly exaggerated!”
According to some, the concept of the Best Available Rate (BAR) is a thing of the past. NB: This is an article by Blake Madril, Revenue Technology Strategist at IDeaS […]
The Future of the Internet Booking Engine
Expedia launched October 22, 1996 as a division of Microsoft. It was in that decade the Internet Booking Engine (IBE) was born. NB: This is an article by Glenn Wirick, […]
Hotstats Hotels Performance: MENA, Europe, UK and US (November 2017)
MIDDLE EAST & AFRICA Despite successfully recording growth across a number of revenue departments this month, hotels in the Middle East and Africa suffered a 1.8% year-on-year drop in GOPPAR, […]
Tips to optimize ADR and occupancy rates at your independent hotel
The Average Daily Rate or the ADR in the hotel industry is often a primary concern for most hotel owners. However, in today’s times, every hotel owner including independent hoteliers […]
