hotels

The front office of a hotel works in real-time with every guest. Unlike marketing, who focus on engaging with guests before and after their stay, the front desk must ensure […]

As new lodging options emerge, specifically alternative accommodations such as Airbnb, the hospitality industry must evolve to the changing landscape. NB: This is an article from Rainmaker We’ve kept track […]

TripAdvisor has announced its official launch of Sponsored Placements, a new form of advertising on the site which will allow paying hotels to appear at the top of a user’s […]

When successfully managed, on-site food and beverage venues and offerings can drive significant revenue for hotels in the right markets. However, it’s important that properties establish and sustain high-quality standards […]

It may seem like a whole lot of work for uncertain gains but with 330 million monthly active users, do you really want to ignore this platform? Here are top […]

Regardless of the size of your business, personalized strategic marketing programs have become a “must have.” Consumers own and use multiple devices and require multiple touch points with your business […]

We have all been there: you, sitting at the table with the rest of your Executive team, going through a demonstration and sales pitch of a revenue management system. NB: […]

Where do most travelers begin planning their trips? Is it on Booking.com, Expedia or TripAdvisor? Not likely. Think about your own web activity. Most of us start our initial research […]

Ancillary bookings represent a significant opportunity for hotels to add revenue while increasing guest engagement. The airline industry adopted the practice of cross-selling and up-selling trip extras more than a […]

So, you’ve won the booking. What’s next? Travelers are filled with anticipation and excitement for their upcoming trip, and now your hotel brand must deliver the best experience possible. While […]