hotels

In the fast-paced environment of the hospitality industry, most hoteliers would agree that developing and sustaining strong guest relationships is key to long term success. NB: This is an article […]

You don’t have to be a big international hotel chain to tap into the might of social media. Here are some ways you can effectively reach your audiences and stay […]

Every hotel website has a “contact us” page, a page where people can find the most basic details. NB: This is an article from Screenpilot Such a passive posture, however, […]

Running a B&B is the best job in the world. You get to greet happy vacationing guests, provide lovely surroundings and luxury meals, and showcase the beauty of your own […]

Customer loyalty has always been a hot topic in hospitality, even though some marketing gurus suggest loyalty might be dying due to modern customers having too much choice via constant […]

A robust cancellation policy is an integral part of the revenue management strategy for many hotels. NB: This is an article from Triptease Requiring a 24- or 48-hour notice period […]

Today, hotels are greatly dependent on a limited number of reservation platforms. A significant feature of these platforms is guest evaluations, which are transformed into ratings and rankings. Consumers pay […]

Metasearch advertising is gaining popularity among travellers and hotel guests thanks to its objective positioning. A metasearch engine or website lets travellers compare hotel room rates from various online travel […]

As hotel and resort owners strive to improve margins by reducing the cost of guest acquisition, hotel marketers are increasingly focused on driving direct hotel bookings, with the major brands […]

Over the past decade, the hotel industry has experienced dramatic changes, particularly in the area of hotel channel distribution. Big brands, online travel agencies (OTAs), global distribution systems (GDS’s), and […]