hotels

“The meetings and events industry is thriving,” says Issa Jouaneh, senior VP and GM of American Express Meetings & Events. Companies are recognizing that meetings engender growth within their organizations. […]

In today’s ultra-competitive hotel market, hoteliers know that fully-functioning distribution channels are key. Yet many of them are still having trouble getting the most out of their channels. The root […]

Direct communication is at the centre of personalising your approach to customer retention. In order for your guest to value your business over your competitors, they need to view your […]

Recently, Facebook announced that it would slowly be rolling out several updates and improvements to its business Pages’ features. It’s obvious that Facebook continues to optimize for mobile experience as […]

Once upon a time, a traveler signed up for your travel loyalty program. They started giving you more and more of their annual category spend. They earned points; they understood […]

Marketing segmentation is the process of dividing your customers into groups, so you have a clear understanding of where your business comes from. Are your guests individual or group travelers? […]

Just a few weeks ago, Google began testing a new hotel pricing and availability graph. This new feature shows average pricing for hotels when users carry out a branded hotel […]

We are all well aware of the benefits of hotel packages. Think about it- have you ever booked a hotel purely on the strength and nature of its promoted offers? […]

The equation is simple, a successful B&B loyalty program will drive more direct bookings at your property. The bookings that result from a loyalty program are particularly beneficial because they […]

Hotel revenue management is an evolving discipline, and as part of that evolution, revenue managers are looking beyond the hotel industry to see how others are doing it and figuring […]