hotels
Hotel Email Insights: 3 Tests To Run Right Now and 3 Pitfalls To Avoid
If your email is converting well, there is always room for improvement. Here we review three email tests you can run right now as well as some improvements
Hotel Marketing Tactics for the Post Covid World
Timely preparation for anticipated events helps achieve business success. Applying relevant marketing tactics, marketers can dodge the revenue downturn
Hoteliers Find Ways To Turn Parking Lots Into Profit
Hotel parking facilities can be highly efficient profit centers, but often are underutilized by hoteliers who lack revenue management discipline
Finding New Revenue Streams for a Big Box Hotel (Case Study)
Whether a hotel’s revenue stagnation is caused by the pandemic, new competition, or something else, take a fresh look at business segments and channels
How To Analyze The Performance Of Display Demand Generation
Much like Site Traffic, you should view revenue across channels (all online and offline channels) both during and after the demand generation campaigns run
How To Increase Your Hotel’s Website Traffic
Let’s look at some proven tactics and strategies that can really boost your hotel website traffic, with little to no budget, and in little to no time
Are You Planning to Include a Payment Gateway in Direct Sales Channel?
The reactivation of the demand for hotels has led many hotels to seek information about what payment gateway to include into their direct sales
Comparing Cost Models in Metasearch: CPC vs CPA
Within each metasearch program, cost models can individually become more complicated. For simplicity’s sake, we will focus on CPC and CPA
3 Reasons Why Valuable Data, Not Cheap Deals, is Secret to Recovery
By using data to understand the real cost and impact of decisions, hotels are able to build a revenue strategy that optimizes net RevPAR and GOPPAR
5 Ways to Scale Your Hotel Upselling Efforts
As we start to rebuild and grow over the coming months, make sure to ‘build back better’ and return to your upselling initiative as we move forward
