hotels

You need to maintain the right balance of communication with guests during their stay to make the most out of their feedback and reviews

In this discussion we consider how data analysis can go beyond business intelligence and forward looking data and explore predictive algorithms through AI

It’s clear that with other privacy changes on the horizon, this is a growing trend and something marketers need to prioritize for their email campaigns

A perfect resolution is not always possible. Even so, when dealing with a disgruntled guest, you’ll still want to invite them back for another visit

A quick glance at the online environment will show you a wealth of different distribution channels. Each channel offers the opportunity to build cash flow

The increase in demand during the summer season did boost European tourism; but it was cancelled out by the Delta variant, leaving European travel stagnant

Tripadvisor is the first big, relevant and global player in the online travel industry that dares to charge the user as its main revenue stream

The analysis of market segmentation is the backbone and the business intelligence that fuels our revenue management strategies

Casual behaviour towards room inventory management by hotels can lead to various problems. Let’s discuss why you should be doing it in the first place

The experience you have reaching out to guests, commenting on their posts, and sharing their positive feedback with followers will build sense of community