hotels

A travel influencer possess the ability to bridge the gap between branded content and real-world adventures, offering a glimpse into what awaits guests

Below you’ll find a range of strategies and real-life examples. Use them as inspiration for your own email campaigns to boost revenue

By offering creative and tailored experiences like staycations, quiet destination packages, group travel deals, and holiday events, your hotel can thrive

Embracing these trends will not only keep your business future-ready but also position it as a leader in the ever-evolving hospitality landscape

The  hotel industry is at a pivotal moment, hyperpersonalization and need for commercial teams to have a 360 view of the customer is paramount

Start early, adopt advent calendar-style campaigns, propose gift cards and use these creative tactics to help your direct channel get seasonal

In this digital age, hoteliers no longer talk at guests but with them, wherever they are – from your website and email to SMS and guidebooks

What is the difference between first-party data and cookies and third-party data and cookies? Let’s take a deeper look into the nuances

By taking a three-tiered approach to gen AI in marketing, companies can unlock the technology’s potential to help boost efficiency, effectiveness, and creativity

Understanding your audience’s preferences, behaviours, and expectations enables you to tailor marketing efforts, enhance guest experience and drive bookings