hotels

Understand your Guest and Capture Revenue Beyond the Room

Today, increasing competition and intermediary commissions are forcing hoteliers to think ahead to capture more non-room-related revenue

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Revolutionize Hotel Event Revenue With Dynamic Pricing

The key to dynamic pricing is understanding when to offer the right upgrades during the booking process and how to value them at the moment

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Conversational Marketing for Hotel Brands

Successful conversational marketing campaigns strike consumers’ curiosity so they are naturally inspired to talk about it or post about it on social media

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Hyper Personalized Marketing in Hotels: Try These 8 Audiences

Hyper personalized marketing involves delivering highly tailored and individualized experiences that goes beyond traditional personalization techniques

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5 Ways Hotels Can Ease Traveler Budget Concerns

In this article, we will use insights from our survey to identify ways hoteliers can make a positive impact in easing traveler budget concerns

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Building the Profit-Oriented Revenue Management Framework

The market dynamics are ever-evolving, as a CEO, this shift from revenue maximization to profitability optimization is the key to long-term success

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Elevate Your Hotel Performance with Revenue Management Analytics

We explore hotel revenue management analytics, and how it empowers hoteliers to make decisions that drive profitability and guest satisfaction

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view of a hotel and apartments with swimming pools illustrating how a property can become a destination in own right with a strong brand strategy

Branding Strategies to Transform Your Hotel into a Destination

We explore the transformational process of turning your hotel from merely a place for travelers to rest their heads, to a much anticipated destination

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Travelers Turn to OTAs for Research and Planning

Travelers using OTAs for research and planning highlights the importance of having a brand presence beyond your owned website

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5 Features to Look For in a Hotel Benchmarking Tool

Benchmarking data is used by all stakeholders in the industry; from hoteliers to management companies, owners to asset management companies

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