guest

A solid guest survey and feedback strategy is the grounding force your hotel needs to guide your future initiatives and ensure continued success

A hotel’s TripAdvisor ranking is calculated using guest ratings however it’s not quite that simple. The current algorithm is based on assessing four areas:

According to one study, 25% of customers would be more loyal to travel experience providers if they understood their needs through marketing

Current challenges in the hospitality industry are impacting the way hotels function, they are also impacting traveler trends and the guest behavior

Even for those app-loving, techy individuals who prefer a touch screen to a smile and kind voice, hotels must remember the importance of guests interaction

Every piece of information beyond a guest name that you can collect will help inform your knowledge of their motivations, preferences, and purpose

Standing out from the crowd has been a perpetual task demanding full attention of any hotel, but has become even more apparent in the post Covid-19 era

The quantity and quality of your reviews, management responses, social media posts and photo uploads play a key role in your hotel reputation management

Simply put, boosting revenue is about better aligning your offerings to specific customer pain point. And that’s exactly what guest segmentation helps with

Tapping into local guests offers steady income stream even when business is slower in other parts of the country or globe. Local guests can be great adverts