guest

traveller looking at a hotel review on a laptop reflecting importance of reputation management and it's impact on driving hotel revenue

5 Tips to Leverage Guest Reviews on Your Hotel Website

With the majority of travelers looking for reassurance, there is a significant risk they leave your hotel website (without booking) to check reviews on OTAs

Read more

Customer Segmentation: The Who, Where, How & Why

When properly utilized, market segmentation ensures effective campaigns reach the maximum profit customer base, delivering a favorable return on investment

Read more

Rethinking Spaces: Long Stay Accommodation

Long stay guests tend to build a very strong connection with the place where they spent the first weeks and months in the new city

Read more

person on the phone at hotel front desk managing guest communications for the modern traveler

Everything You Need to Sell Rooms Smarter in 2022

From direct bookings and OTAs to pricing strategies and guest experience, here are four major areas to help build an effective rooms distribution strategy

Read more

Guests Demand Communication: The Dos and Don’ts of Guest Messaging

We’re in an era where information is literally at our fingertips whenever we need it. NB: This is an article from WebRezPro Guests desire the same immediacy when it comes […]

Read more

Top Hotel Review Sites and How to Manage Them

There is no mistaking the importance of online reviews for hospitality. 85% customers trust an online review before making a booking

Read more

hotel room keys reflecting hotel occupancy rates and possible impact on average daily rate (ADR)

Automated Forecasting of True Inventory Availability

Until recently upsell software solutions did not check inventory availability. They were simply offer systems collecting requests for later manual approval

Read more

How Mobile Technology is Changing the Guest Experience at Hotels

Innovation means never resting on your laurels. As mobile app technology evolves, the hospitality industry will have to evolve along with it

Read more

Hotels Can Do Better than Points Based Loyalty Programs

The points based system is outdated, expensive to run and a lazy attempt to build loyalty. It is up to hotels to figure out how to use data to reward

Read more

Hotel Post-Stay Email Essentials

Post-stay email is important because it drives repeat bookings, builds loyalty, boosts advocacy, develops customer retention and maintains relevance

Read more