guest

The takeaway is simple in theory but impactful in practice – it’s time for hoteliers to allow guests to interact with their hotel and staff on their terms

We explore three ways that mobile technology can remove barriers to personalization, thus paving the way for a seamless and customizable guest journey

The majority of hotels have yet to unleash their full digitization potential. It’s not for lack of trying: 75% of hotel executives support AI marketing

But enough with the excuses: what can hotels learn from airlines in terms of digital pre-, during- and post stay guest experiences?

Let’s focus on how to drive direct bookings, the challenges with winning them, strategies to get them, and ways to truly measure their value

Extended stay hotels are increasingly popular among families looking for homier, more affordable accommodation where they can stay in their own bubble

Content marketing strategy is a multi-layered topic that involves not just creation; but also when, where and how to distribute content

There are at least 15 triggered emails your hotel should be sending to your guests before, during, and after their stay

Do you know what hotel customer service KPIs (key performance indicators) you should focus on to sell more rooms while providing service excellence?

Hoteliers are busy and reviews can pile up. Letting reviews go unanswered is not a good look and can impact your ability to attract new guests