guest
Global Review Volume is Up… But What About APAC?
Even though review volume in APAC is down, so did the management response rate slightly. However, APAC remains the top of the class in responding to reviews
3 Hotel Website Tips to Get More Direct Bookings in Summer 2022
Hoteliers who visually convey their unique look and feel, personality, and brand via their website, are more likely to appeal to guests emotions
Break Down Your Guest Segmentation Like A Pro.
One of the greatest challenges in modern hotel revenue management is breaking down data silos so you can access clean and accurate data for segmentation
Understanding Consumer Behaviour: How To Influence Decision Making
Understanding consumer behaviour is crucial to running a successful business. You need to know what they want, when they want it and where they can find it
Europe Has Shown The Biggest Growth In Review Volume In 2022
Responding to reviews should still be a key task for hoteliers. Every review response should be personalized as they are publicly available for all to see
6 Ways to Measure Guest Satisfaction (+ Examples)
Guest satisfaction is an key indicator for hotels. High guest satisfaction leads to increased customer retention rates, minimizing acquisition costs
How Accurate Is Review Sentiment Analysis?
Researchers recognize when travelers leave a review, their opinion can be offered in two different ways – an explicit opinion or an implicit opinion
What To Include In Your Hotel Pre-Arrival Email
A hotel pre-arrival email offers a fantastic chance to drive incremental revenue. Unfortunately, many hotels overlook these benefits
9 Effective Ways To Improve The Guest Experience
Guest experience is best when it is personal. It’s the the small things, like the receptionist was able to arrange on short notice or early check-in
Don’t Miss An Opportunity To Get a 5-star Review Every Time
If 95% of all travelers read online reviews before booking, then how can you increase your stars on top guest review sites to gain traveler confidence?
