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Parity is Over: Define New Pricing Strategy with Booking and Expedia
Inventory and rate parity is no longer a valid strategy. Parity sounds like a 90’s concept. It is the time to redefine a new relationship with the OTAs

Personalized Recommendations For Perfectly Tailored Guest Experience
It is only once the potential guest identifies their preferences that the calculator will recommend a location and property

How to Achieve Consistent Upsell Revenue and Happier Guests
The industry has recognized that the monetization of room upgrades, early check-ins, late check-outs provide the highest margin revenue a hotel can collect

State of German Hotel Market Through Summer and Into Winter
We review how the different German hotel sectors have faired this Summer and what might happen as we head into the Autumn and Winter

Guest Booking Behaviour: How to Leverage Data to Adapt to New Trends
Guest booking behavior has shifted, and previously well-established travel patterns have been replaced by new, unfamiliar ones

Impact on Revenue, Profit and Reputation of Ineffective Maintenance
We look at the impact of ineffective maintenance prevention on hotel costs, guest satisfaction, future revenue and, ultimately, hotel profit

How to Drive Revenue at The End of First Post Covid Summer
There’s still time to make the most out of the revenge travel era and maximize your hotel’s occupancy and revenue with smart, proactive pricing

The Power of Automation via RevMarketing Automation (RMA)
How automation can be used effectively via the hotel’s own website to drive dynamic content, personalized messaging and increased booking conversion

How to Use Data Analytics to Improve Your Hotel Performance
Data analytics have all sorts of applications, among them is finding ways to increase revenue, save costs and improve guest satisfaction

Application of a Variable Pricing Strategy Based on Rate Shopper Data
Competition price intelligence, delivered by rate shopping tools, is needed to understand when the best moment is to increase the price and by how much