featured

The more vendors and programs you are using in the booking funnel, the more data sets you will need to weed through to determine the best course of action

Understanding hotel profitability ratios isn’t always straightforward because you may not have all the information you need to understand your ROI or ROE

Using a channel manager is the most effective way to keep on top of reservations so you can negotiate best rates and, ultimately, maximise your profit

Here are our tips to retain last-minute searching millennials on your hotel website and convince them to book a stay at your property

You have a hotel, you have a website but does anyone know about it beyond your listing on OTAs, this is where Digital Marketing comes in

Inventory and rate parity is no longer a valid strategy. Parity sounds like a 90’s concept. It is the time to redefine a new relationship with the OTAs

It is only once the potential guest identifies their preferences that the calculator will recommend a location and property

The industry has recognized that the monetization of room upgrades, early check-ins, late check-outs provide the highest margin revenue a hotel can collect

We review how the different German hotel sectors have faired this Summer and what might happen as we head into the Autumn and Winter

Guest booking behavior has shifted, and previously well-established travel patterns have been replaced by new, unfamiliar ones