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pie graph with a slice separated slightly reflecting the relevance of revpam as a hotel metric and it's value above and beyond revpar

What is RevPAM? Definition and Formula for Hotels

RevPAM is one of those metrics that are growing in prominence, changing the way hoteliers look at the revenue potential of their property

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dials on a car showing speed and revs reflecting importance for a hotel to understand how to measure the performance of their direct channel

Measuring the Performance of Your Direct Channel

Wrong decisions are made when hotels consider “share of direct channel out of the total revenue” as the only KPI to understand how the channel is doing

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green apple and red apple being compared in the same way hotels compare themselves to others but this could lead to comparisonitis

Stop Using CompSets to Make Pricing Decisions

Those CompSets themselves are being driven by irrelevant factors like employee emotions and outdated RM systems that are not fit for purpose

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music event reflecting an area where hotels can maximize direct bookings by tapping into local events

Maximize Direct Bookings with Local Event Magic

By adopting these tactics, your hotel can stand out, win over event attendees, and boost direct bookings. Don’t miss the chance to turn local events into direct booking victories!

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man looking at a hotel website on a computer reflecting importance for hotels to captivate guests to generate more direct bookings leading to increased revenue

Harness User Booking Behaviour for Marketing and Revenue Strategies

In today’s fiercely competitive hospitality industry, hoteliers must utilise every available tool to maximise revenue and enhance the guest experience

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Connecting the Dots Rates, Reviews, Reputation and Demand Hotellistat Discussion YouTube Thumbnail

Connecting the Dots: Rates, Reviews, Reputation and Demand

We look at the data, the potential value, and examples of correlations and cause-effect relationships that could benefit hoteliers

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person with a magnifying glass following footprints reflecting the revenue management trends coming up when looking at real world hotel examples

Hotel Revenue Trends of 2023-2024 With Practical Examples

The revenue trend insights presented here offer a glimpse into the key drivers that are shaping the hotel industry’s financial landscape

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Hotel Sector Health Still Strong Will This Continue or Melt Away SSP Coffee Time Chat YouTube Thumbnail

Hotel Sector Health Still Strong: Will This Continue or Melt Away?

His track record speaks for itself and, keeping his fingers closely on the pulse, he is well placed to assess the health of the hotel sector

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two angry tortoises reflecting tension in the relationship between a hotel and ota

Mastering the Art of OTA Relationships: Practices for Revenue Growth

We dive into best practices to help build strong partnerships with OTAs while driving revenue growth. From hidden secrets to practical tips!

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two receptionists at hotel front office with one guest checking in and another on the phone illustrating the potential impact on hotel revenue of early check in and late check out

Is an Overbooking Strategy Right for Your Property?

While for some hoteliers it’s best to avoid overbooking altogether, for others, a good strategy can increase revenue and improve occupancy

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