distribution

Hotel distribution is often seen as a duopoly held by Booking and Expedia. While they do command a sizeable market share, there are actually other channels that hoteliers are leveraging successfully.

While all of these advanced metasearch strategies will drive strong results for just about any campaign, their effect is much greater when applied to healthy campaigns..

We look at how hotel distribution has evolved and how to optimize inventory distribution. We also put emphasis on the need to generate direct bookings through your own website.

Other than reach, why is it so important for us to be talking about metasearch now? It has to do with the new relevance of metasearch as per recent updates from Google.

Looking for a hotel channel manager, but not sure how to select the right one? Then, you have landed on the right page. NB: This is an article from Hotelogix […]

Airline distribution is complex. On one side of the airline industry, we have legacy carriers mostly represented by full-service airlines. Since the late 70s, legacy airlines have used a complicated […]

If your hotel is struggling to attract enough attention from travellers, or you aren’t attracting the market that you want to, it’s worthwhile to gain assistance from a global distribution […]

Win Some Battles, Lose Some Others, Play to Win NB: this is an article from Silvia Cantarella of Revenue Acrobats I had the privilege and pleasure of attending and lecturing […]

Staying competitive is key to success. In the hotel industry, small independent hotels always have to compete with bigger brands or chain properties to attract guests, sell more rooms and […]

Travelers love the metasearch channels; they pull all of the available prices from the different online sites into a single list of search results, easily sorted and easily booked. They […]