distribution
Mr. Hotelier, Four Signs It is Time to Change your Distribution Partner
While technology, customer profiles and buying habits have changed dramatically, hoteliers have been sluggish in reviewing and revamping their distribution eco-systems
Expedia Tells Hotels Adding Resort Fees Will Lower Listings on Its Pages
As promised a few months ago, Expedia Group began this week to send hotel listings lower in the sort order on its Expedia.com and Hotels.com pages when properties add resort fees to […]
In a Multichannel Environment, Only a Clean Rate Strategy will Survive
All is not quiet on the hotel distribution front. Yes Amoma, one of the biggest culprits in undercutting hotel rates, may be out of the picture. And yes, the recent […]
The MetaSearch Landscape: What the Future Looks Like
Chances are, if you’ve ever booked a holiday, you’ve used a metasearch engine! Google Hotel Ads, Trivago and TripAdvisor, for example, are all major examples of this type of site. […]
How to Choose a GDS: Amadeus vs Sabre vs Travelport
GDS is one of the first abbreviations you learn in the travel business. Global Distribution Systems are responsible for providing booking websites with unified access to a massive inventory of […]
What is Rate Parity and Why It Is Important?
Rate Parity is most often a difficult and complicated thing to manage… While Rate Parity clauses are now illegal in most of Europe, and therefore can’t be required from OTAs anymore, […]
Hotel Distribution Focus Forces Sector Shift
Hotel companies are considering a move to a model where owners pay for business delivered. This shift puts role of branded groups under scrutiny, as the cost of distribution informed owners’ choices
Turning Disruption in Wholesale into Major Revenue Strategy Opportunity
It is constantly trying to obtain the right balance of business to maximize overall revenue, helping hotels and resorts price all their transient segments more effectively, not just BAR.
Amoma’s Collapse: How Hotels are Pushing Back Against Rogue OTAs
Wholesalers will contract chunks of a hotel’s inventory at a very big discount. They can mark it up at a profit, sell it on to non-contracted OTAs and still leave room for those OTAs to mark up their profit.
How to Optimise Your Most Profitable Channel and Book More Guests Direct
Many hoteliers prioritise a direct booking strategy year after year, scoffing at any suggestion online travel agent-led distribution could be beneficial, especially for new hotels.