data

While flight search and bookings are still down, we do see some European countries in a position to start easing lockdown restrictions, which is having a positive impact on domestic travel intent

While flight searches and bookings remain down at present, we do see signs of improvement in Q4 2020 and into 2021. These insights will hopefully help travel marketers shape their future strategies

There is optimism that the majority of consumers still plan or “wish” to travel later in the year and 2021, despite the current situation. Therefore, longer-term attitudes to travel remain positive

We believe some US metros may be approaching a “floor” in terms of demand based on declines in hotel search traffic beginning to flatten after the CDC and US govt advised size limitations

Analyzing hotel data from previous two months, we’ve identified trends of when guests are still booking hotel rooms – and how lead times are changing in countries that are on road to recovery.

By having a clear cancellation policy, you can give confidence to potential guests and increase your bookings. You may need to change your cancellation policies for the time being to ease concerns

Airbnb will share data on a quarterly basis which will allow public authorities to better understand the development of short-term rental platforms, and will support evidence-based policy decisions

Benchmarking must go much deeper than revenue figures. By getting a handle on operational data, a hotelier can determine how profitable their parking operations are

We discuss the topic of Hyper Personalisation, how this extends personalisation, which we are all familiar with, and clarify how this should not to be confused with segmentation

Many hoteliers have also included personalization as a key component in their global strategy. This translated into actions taken across the customer journey which, in turn, drove revenue