data

Who Moved My Hotel’s Market Share?

Your comp set by market segment may be different to your comp set for your room classes or location. It is important to answer: why do I need this comp set?

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Absolute RevPAR Breaks US$100 Barrier First Time Since October 2019

Overall, 90% of all markets were either in “Recovery” or “Peak”, with the latter signifying TRI RevPAR is higher than it was in the comparable week of 2019

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Navigating the Future of Data and Travel Marketing

To prepare now, the first step will be for travel marketers to ensure that their website and booking engine are passing hashed email data and 1st party data

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Trends in Next-Gen Travel Demand That Will Drive Recovery

There are searches coming from Next-Gen travelers. However, before marketers jump to strategizing, we must consider their audience’s ideal travel experience

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lybra article image about delta variatn stopping european tourism

Delta Variant Stops European Tourism, Leaving Coastal Destinations Crisis

Once again, Europe is locked in new restrictions because of the spread of the Delta Variant and, as a result, tourist demand is slowing down

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U.K. Leading Europe in Hotel Performance Recovery

While we should celebrate the improvement in hotel performance, we also need to remain realistic that we are a way off from the performance we saw in 2019

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different coloured balls showing variety of hotels and importance of benchmarking

Hotel Benchmarking: Insider Tips to Kickstart Your Journey

It is worthwhile to look beyond the traditional idea of a compset when benchmarking your hotel and consider dynamic compsets

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Steady Rise in Business Travel Demand But Policies Still Hamper Return

More companies are willing and returning to business travel, with domestic travel leading, but international Travel still hindered by government policies

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car parking spaces for car rental companies to generate revenue

Intelligent Data Insights: Putting Car Rental Operators In The Driving Seat

We have developed a solution to specifically address the challenges facing the car rental industry. The result is Fornova Mobility Intelligence (FornovaMI)

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How Restaurants Are Using Data and Analytics to Increase Profits

Let’s take a closer look at what data analytics are, how they affect the various aspects of a restaurant, and how you can use them to increase your revenue

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