data
Will Business Travel Ever Completely Return?
Sentiment suggests a return to pre-COVID levels of business travel may never occur. If it does recover the segment composition will probably look different
Using First Party Data and Personalization to Build Loyalty
. Loyalty isn’t created overnight. It’s a relationship that requires first-party data, a multichannel strategy, and personalization
How Hotels Can Generate Repeat Business with First Party Data
Leveraging first party data, driving production efficiently, and creating optimized websites are crucial to bringing back repeat guests
How to Use Data Analytics to Improve Your Hotel Performance
Data analytics have all sorts of applications, among them is finding ways to increase revenue, save costs and improve guest satisfaction
How to Diversify Hotel Revenue Using Business Intelligence
Hotel managers who already have BI software should be challenged to think more creatively about its use and ability to drive property revenue
European Hotel Profit Tops 2019 Levels
Europe’s hotels are now back to pre-pandemic profit levels. With GOPPAR hitting €95.28 in June 2022, slightly higher than the same month in 2019
Decision Intelligence: Turning Hotel Analytics Into Action
From the immense amount of data that organisations receive, very few have the ability or the know-how to utilise it to their benefit. NB: This is an article from AxisRooms […]
Airlines Cancelling Flights: What’s The Real Impact?
In general, legacy airlines have experienced slightly larger reductions (-6%) than low-cost carriers (-5%), but it is a low-cost carrier that tops the list
How Can You Best Utilize Your Hotel Guest Data?
Data is endless, here are five types of guest data that you can possibly use to improve your guests’ experience at your hotel
How Hotels Use Big Data to Maximise Profit in 2022
Data is the most valuable item in the world. NB: This is an article from inTouch Companies around the world use massive amounts of data to gain visibility into their […]