content
Give Your Hotel Sale Proposals an Edge with Unique Content
By incorporating unique content, you can make your proposals more engaging, persuasive, and memorable. Here are some key elements to consider

How Lifestyle Photography & Video Drives Inpiration and Bookings
Lifestyle photography and video meets the travelers needs by showing real people, true emotions, and relatable moments
Planning and Implementing a Perfect Hotel Photoshoot
Preparing for a successful shoot requires meticulous planning. Here are our top 10 steps to photoshoot success!
Is Your Content Strategy Targeting Mid and Bottom Funnel Traffic?
Hoteliers who understand the content marketing funnel can have content in place to convert occasional and frequent travelers into guests
Content to Content: Engage With Guests Beyond Their Stay
Good content can help you showcase multiple facets of your hotel story, which helps to educate your target audience and improve brand’s reputation
5 Ways Hotels Can Use Generative AI To Improve Their Direct Channel
The content on your website is crucial. By employing the help of Generative AI, you can significantly reduce the time spent on content creation
B2B Hotel Marketing Strategies for Building Brand Loyalty
Successful B2B hotel marketing strategies go beyond price and location, emphasizing personalized service, flexibility, and creation of memorable experiences
If an Image is Worth a 1000 Words, How Much is a Video Worth?
The power of video content in marketing is undeniable, with studies showing visuals are 40 times more likely to be shared on social media than other content
Content Creation: Best Practices for Different Hotel Segments
Understanding your niche gives you a direction on what kind of content you should be posting. Be proud of who and what your property represents
Capitalize On User-Generated Content and Influencer Marketing
Although content created by guests and influencers may look and feel similar to outsider consumers, there are key differences