content
MCP: A Hotel Bridge in The Era of AI Assistants and LLMs
Although conceptually similar to an API, an MCP functions as a universal standard. It is the native way to connect with AI through assistants
7 Social Media Tips to Stand Out This Peak Season
For hotels, this is the perfect moment to shine. Here is how to make social media your most powerful marketing channel this peak season
Autumn Storytelling on Social: Content Ideas For Luxury Hotels
Here are five autumn content ideas to keep seasonal content strategy up to date and use authentic storytelling to drive engagement and conversions
Future of Hotel Marketing Visuals With Google Nano Banana
Google Nano Banana is more than an image editor, it’s a next-gen creative partner that brings speed, consistency, and storytelling to hotel visuals
Scroll, Click, Book: The Guest Journey Starts Before a Search
The funnel has shifted. Discovery comes before search, and social content has become the earliest and often most powerful touchpoint in the guest journey
Google Now Indexes Instagram Content: Impact on SEO strategy?
The ability to showcase real travel experiences through Instagram content enables hotels to connect more effectively with potential guests
A Guide to Short-Form Videos for Hotel Marketing
Read on to see the benefits of short-form videos and tips for increased engagement that turns clicks and shares that translate into increased revenue
Why Accurate Content Is The Most Important Hotel Amenity
We must see content as a dynamic part of our operations. Hotels need to adopt a more centralised, truthful, and reliable philosophy
The Three Shifts Shaping the Future of Hotel Content
The flood of generative content has led to a blurring of brand voices. What separates one boutique hotel from another? Content must reflect identity
Hotel Video SEO Tips for Discoverability in the AI Search Age
AI search engines are designed to deliver multi-modal, informative responses and video provides an opportunity to deliver context and visual engagement
